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Accelerating Trendia Sales: Enhancing Desktop and Mobile Speed for Seamless Shopping Experiences
Case Study For Trendia
- BUSINESS BRIEF
Founded in 2020, Trendia is an online eCommerce platform specializing in premium Indian clothing for women, men, and children, along with a diverse range of delightful Indian goodies and more, all conveniently accessible through their website.
Their remarkable transformation from a modest customer base to the foremost destination for purchasing Indian attire in the United States over the course of two years is a will to their firm dedication to exceptional quality and top-notch service, and they are grateful for the trust placed by hundreds and thousands of loyal customers.
They offer a wide range of ethnic women's collections, including Kurtas sets, Sarees, Lehengas, Anarkali dresses, palazzo and sharara sets, Tops and Tunics, Dhoti sets, and more.
Apart from clothes, they have a vast jewelry collection, such as earrings, necklaces, bangles, mangalsutras, and other accessories. Additionally, they provide delicious food service to their consumers.
They have a separate website for ordering food of different types. They are partnered with top shipping companies and provide fast shipment on doorstep.
Core Web Vitals
Lazy Loading
Page Speed
Mobile Optimization
- DELIVERABLES
trendia.co
Thus, after optimizing the website with the best techniques, we have gone through the advancement checkup to know the final results. After submitting our final work to the client, they were satisfied with our skilled teamwork and appreciated our efforts.
The Results: Progress Since Implementation
Therefore, after conducting an analysis of the website, we found that some areas require improvement. They understood our consideration, and we started working on their website.
We implemented different techniques to speed up their website speed. We optimize the browser caching, reduce the HTTP requests, and use other methods to provide better results.
After incorporating all the strategies, we found that the website loads faster than before on both devices. We employ mobile optimization to enhance website loading on mobile devices, as most research is conducted through handy devices.
Solution offered:
Optimizing Trendia for Faster Performance on Desktop and Mobile
Trendia's website was performing well in all sectors, but they were lacking with the slow loading speed on mobile and desktop. The client reached us and explained the problem of the slow speed of their website.
As slow loading speed directly impacts the various segments of an ecommerce store, including impacting conversion, user experience, increased bounce rate, and more, optimizing the website speed to improve its performance is essential.
Thus, enhancing the speed becomes crucial for all ecommerce websites. We analyzed the website of Trendia and found that they need some changes to boost their website speed.
Problem Statement:
Troubleshooting Speed Issues on Trendia: Desktop and Mobile Solutions
Desktop
Mobile
After
Before
Before
After
Here is the difference in the website performance
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